Our experience has shown that the standard sales cycle in the K-12 market is typically 16 months. In short, the work you do today often does not pay off until next year. The strategies that we employ to strengthen your business development activity often shortens the sales cycle by 20 to 25 percent.
Our goal in business development is to examine and capitalize on your strengths, identify the barriers that you have to selling your solution, and devise new strategies to grow your existing customer base and cultivate new relationships. Although we are often known for our ability to get you access and build market awareness, it is our ability to broaden your value proposition to the market and capitalize on new or hidden opportunities where we excel.
We will work closely with you to assess the current assets of your organization, particularly related to sales and marketing, but also in operations and customer care. From experience, we know what k-12 customers expect and we help you identify opportunities to improve your organization, sales approach and market position.